Amber Hestla is Lead Investment Strategist behind Profitable Trading's Income Trader, Profit Amplifier and Maximum Income. She specializes in generating income using options strategies that minimize risk by applying skills she learned on military deployments and intelligence training to the markets.
While deployed overseas with the military, Amber learned the importance of analyzing data to forecast what is likely to happen in the future, a skill she now applies to financial markets. Prior to that, Amber studied risk management working undercover. While risk management is no longer a matter of life and death, she believes it is the most important factor in long-term trading success.
And although she makes her living in the markets, she continues to study the markets and trading daily. Her writing has been featured in trading magazines including the Market Technicians Association newsletter, Technical Analysis of Stocks & Commodities and Stocks, Futures and Options in the United States, and Shares, a weekly trading magazine published in the United Kingdom.
The S&P 500 is near 2,400 after gaining more than 11% since the election. Bears are warning of... Read More
The S&P 500 is near 2,400 after gaining more than 11% since the election. Bears are warning of irrational exuberance, but the truth is we could see a gain of 25%, or even more, from current... Read More
You may have noticed that Wall Street analysts tend to be bullish, with very few sell ratings ever bubbling to the surface. There are a few reasons for the bullish bias. The culture of Wall Street is generally bullish, almost as a rule. Nearly everyone working there is involved in… Read More
Earnings season is almost over, and with 92% of the companies in the S&P 500 reporting, results... Read More
Earnings season is almost over, and with 92% of the companies in the S&P 500 reporting, results are a little better than expected. About two-thirds of companies beat analysts’ expectations,... Read More
As 2017 rushes forward, I’m seeing confirmation of my market outlook from the beginning of... Read More
As 2017 rushes forward, I’m seeing confirmation of my market outlook from the beginning of this year. In the past week, it’s become clear that Warren Buffett now agrees with my assessment... Read More
When looking for the best strategies in the current market, it helps to look back and examine how market action played out in the past. For instance, let’s travel back in time to 1982, when the dividend yield on the S&P 500 was about 5.4% and the price-to-earnings (P/E) ratio… Read More
Elections have consequences, and one of the most surprising consequences of November’s... Read More
Elections have consequences, and one of the most surprising consequences of November’s election has been the sharp increase in economic optimism. This can be seen in surveys of investors or... Read More
The president is surrounded by a host of unsavory characters, and concerns that businesses are... Read More
The president is surrounded by a host of unsavory characters, and concerns that businesses are using the office for personal profits are beginning to brew. There’s been talk of impeachment,... Read More
Investors are always searching for rules to help them make money, but there really aren’t many time-tested rules in the stock market. The word “rule” implies that something will always be a certain way. In the stock market, however, the rules can change even after decades of consistency, which is… Read More
Looking back at market performance in 2016, investors should be relatively pleased. The SPDR S&P 500 ETF (NYSE: SPY) gained 9.6% and, as usual, dividends added substantially to that percentage, bringing the total return for the year to 12%. The SPDR Dow Jones Industrial Average ETF (NYSE: DIA) did even… Read More